There has been an ongoing need to have consistent strawberry variety grower trials to determine the potential these new varieties have in the Pacific Northwest (PNW) climate and markets. This project began to bridge the gap between the introduction of new varieties and growers confidently planting these new varieties. Three seasons of fresh and processed strawberry trials were planted in the Pacific Northwest and evaluated for fall establishment, overwintering potential and preharvest qualities that would meet grower and buyer standards.